Hello
I'm Rodrigo Santos, a Product Designer with over fifteen years of experience designing digital products across consumer, fintech, healthcare, government, and enterprise domains.
I enjoy solving complex problems where design helps people make better decisions. Throughout my career, I've designed financial platforms, enterprise software, digital services, and consumer products where clarity, trust, and thoughtful interaction are essential to the experience. My work spans discovery through delivery, and I remain deeply hands-on, shaping product strategy, information architecture, interaction design, and the details that turn complexity into intuitive experiences.
Alongside the craft, I mentor designers, facilitate collaboration across product and engineering, and help teams navigate ambiguity with humility, clarity and confidence. My background in information design and systems research continues to shape how I approach product design: understanding complex problems, uncovering meaningful opportunities, and creating products that balance user needs, business goals, and technical realities.
Product Strategy
Leading products from discovey to delivery by aligning user needs, business goals, and technical realities.
Product Craft
Designing end-to-end experiences across web, mobile, and desktop through research, information architecture, interaction design, prototyping, and visual design.
Enterprise Platforms
Designing SaaS, B2B, enterprise, and consumer products where complex workflows become clear, efficient, and scalable.
Information Design
Transforming information-rich environments into intuitive decision-support experiences through information architecture, data visualization, and interaction design.
Regulated Environments
Designing fintech, healthcare, and public-sector products where trust, copliance, accessibility, and accuracy are essential.
Human-Centred AI
Using generative AI to accelerate exploration, synthesis, and prototyping while applying human judgment, critical thinking, and design expertise throughout the process.
I'm always interested in meeting people, building thoughtful products, and addressing meaningful problems.
Since 2015, I have lived as an uninvited guest on the unceded territories of the Coast Salish peoples of the Səlil̓wətaɬ (Tsleil-Waututh), Skwxwú7mesh (Squamish), and xʷməθkwəy̓əm (Musqueam) Nations.